{"id":86,"date":"2009-12-28T16:21:04","date_gmt":"2009-12-28T21:21:04","guid":{"rendered":"http:\/\/gutcheckamerica.com\/?p=86"},"modified":"2009-12-28T16:21:57","modified_gmt":"2009-12-28T21:21:57","slug":"improve-your-stash-nab-the-trash","status":"publish","type":"post","link":"https:\/\/gutcheckamerica.com\/?p=86","title":{"rendered":"Improve Your Stash; Nab the Trash"},"content":{"rendered":"\n<p class=\"dropcap-first\">A New York City marketing company concocted what they called a &#8220;Real Good Experiment&#8221; in a kind of viral\/social behavior marketing campaign for a manufacturer of designer chairs.  The marking company placed a dozen or so brand new designer chairs out on the curb with the other trash and then set up clandestine film crews to record the ensuing events.  Some chairs even had a GPS unit strapped to the underneath side so the crew could track where the chairs were taken.  <\/p>\n<p>The Wall St. Journal turned out a pretty slick little video about the whole episode right here: <\/p>\n<p><object id=\"wsj_fp\" width=\"512\" height=\"363\"><param name=\"movie\" value=\"http:\/\/s.wsj.net\/media\/swf\/main.swf\"><\/param><param name=\"allowFullScreen\" value=\"true\"><\/param><param name=\"allowscriptaccess\" value=\"always\"><\/param><param name=\"flashvars\" value=\"videoGUID={04BEC9BF-E56F-43CE-8293-6A9B2CC8A70E}&#038;playerid=1000&#038;plyMediaEnabled=1&#038;configURL=http:\/\/wsj.vo.llnwd.net\/o28\/players\/&#038;autoStart=false\" base=\"http:\/\/s.wsj.net\/media\/swf\/\"name=\"flashPlayer\"><\/param><\/object><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>A New York City marketing company concocted what they called a &#8220;Real Good Experiment&#8221; in a kind of viral\/social behavior marketing campaign for a manufacturer of designer chairs. The marking [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":91,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[42],"tags":[],"class_list":["post-86","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-commentary"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/gutcheckamerica.com\/wp-content\/uploads\/2009\/12\/3366906291_c489ff17b2_o.jpg?fit=1024%2C674&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/pDznH-1o","jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/posts\/86","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=86"}],"version-history":[{"count":11,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/posts\/86\/revisions"}],"predecessor-version":[{"id":272,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/posts\/86\/revisions\/272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=\/wp\/v2\/media\/91"}],"wp:attachment":[{"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=86"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=86"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gutcheckamerica.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=86"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}